Nilfisk’s Leadership Team consists of 11 members, headed by Hans Henrik Lund, CEO



Hans Henrik Lund
Joined Nilfisk in 2017

For the past 25 years, Hans Henrik Lund has held several leadership positions in global companies. He joined Nilfisk as CEO in 2017 and has a strong background in technology, digitalization and product development. Before starting at Nilfisk, he worked at Danfoss for 10 years in the field of heating automation and another 10 years leading mobile accessory companies, Jabra and Nokia Gear. Most recently, he held the position of CEO at the Finnish lighting company Helvar. Hans Henrik Lund holds an M.Sc in Mechanical Engineering, a Ph.D in Material Science and an MBA in Organisation and Business.​



Prisca Havranek-Kosicek 
Executive Vice President and CFO
Joined Nilfisk in 2019

Prisca Havranek-Kosicek has more than 20 years of international experience across the full CFO value chain including Corporate Finance, Financial Planning and Analysis, Group Controlling, Treasury and Investor Relations. Prior to joining Nilfisk, she held the position as CFO of Novozymes, a leading company in biological solutions and industrial enzymes, and before that she held CFO positions at Kuoni Group and DSM Pharmaceuticals.  Prisca Havranek-Kosicek holds an M.Sc. and Ph.D. in Business Administration and Management from the University of Vienna. 


Anders Friis Liechti
Senior Vice President, Transformation and IT
Joined Nilfisk in 2019​

Anders Friis Liechti has extensive experience with strategy planning and execution, digitalization and other major process improvement programs, which come into play when executing Nilfisk’s transformational business strategy, Nilfisk Next. Anders Friis Liechti joined Nilfisk in 2019 as Head of Transformation & Strategy. Prior to joining Nilfisk, Anders Friis Liechti was with FOSS, a global leader in analytical solutions for the food and agricultural industry, for 13 years, latest in the role as Vice President IT & Compliance. Anders Friis Liechti holds a M.Sc. in engineering as well as an MBA Copenhagen Business School.


Jacob Blom
Executiv​e Vice President, HR
Joined Nilfisk in 2016​

Jacob Blom has extensive experience within Human Resource Management and has lead HR transformation projects in large international companies including the implementation of Group processes and HR systems. Jacob Blom joined Nilfisk in 2016 as Executive Vice President, HR. He formerly held positions with NCC AB, TDC and Merck & Co. Jacob Blom is an army officer graduated from The Royal Danish Military Academy and has served as an officer in the Danish Army in numerous roles. In addition, Jacob Blom holds a Graduate Diploma in Organization & Leadership from CBS, Denmark.


Camilla Ramby
Executive Vice President, Marketing
Joined Nilfisk in 2018​

Camilla Ramby has extensive experience with development of brand, marketing and communication strategies with a special focus on commercial execution. Camilla Ramby joined Nilfisk in 2018. Prior to that she has worked with digital and data driven marketing as well as advanced analytics and market insights in both the financial industry and in telecom. Camilla Ramby holds a MSc in International Marketing and Management from Copenhagen Business School. ​​



Pierre Mikaelsson
Executive Vice President, Products & Services
Joined Nilfisk in 2019

Pierre Mikaelsson brings more than 20 years of global R&D and product management experience and joined Nilfisk as Executive Vice President for Global Products & Services in 2019. Prior to that, he held the position as Chief Technical Officer (CTO) for KUKA Robotics in China. In addition to this, Pierre has held various roles in ABB, a globally leading technology company. Among others as CTO (Sweden) with the global responsibility for technology and R&D in the business units Robotics, including all products, applications, system and service offerings.​


Jesper Terndrup Madsen
Executive Vice President, Global Operations
Joined Nilfisk in 2015

Jesper Terndrup Madsen joined Nilfisk in 2015. He has extensive experience with end-to-end supply chain management and business transformation covering demand and supply planning, procurement, supply management, manufacturing, warehouse operations, distribution & sales support. At Nilfisk he has held the position as Senior Vice President for Global Supply Chain and was appointed Executive Vice President for Global Operations in 2017. Jesper Terndrup Madsen’s career includes various management positions within global supply chain at Royal Copenhagen and GN Netcom and a position as management consultant with Accenture. Jesper Terndrup Madsen holds a Master of Science in International Business from Aarhus School of Business, Denmark.​​ 



Steen Lindbo 
Executive Vice President, EMEA
 Americas Sales
Joined Nilfisk in 2018

Steen Lindbo has worked with international B2B sales for more than 25 years and has extensive experience with commercial development, channel strategy, product/pricing strategies and key account management. Prior to joining Nilfisk, Steen Lindbo worked for the US founded company Stanley Black & Decker. Here he has filled several management roles both in the Nordics, Europe and globally. Most recently he headed up the Hand Tools and Storage Division across Europe, Australia and New Zealand. At Nilfisk, Steen Lindbo took over the responsibility for EMEA sales (Europe, Middle East and Africa) on September 1, 2018 and the responsibility for Americas sales on February 2019.​ 


Serdar Ülger
Senior Vice President, APAC Sales
Joined Nilfisk in 2005

Serdar Ülger has international experience within general business management, sales, marketing and finance and he has a background of executing strategies within exclusive as well as multi-brand dealer networks and product/pricing strategies. Serdar Ülger joined Nilfisk Group as General Manager of the newly established Nilfisk sales company in Turkey, and later he took over the responsibility of sales in the East and South East EMEA region. Serdar Ülger’s career includes positions within Product Management and Marketing at Turk Pirelli Tires. Serdar Ülger holds a BSc. in Mechanical Engineering and a MSc. in Computer Engineering, both from Boğaziçi University in İstanbul, Turkey.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​



Casper Brorsen
Executive Vice President, Global Service

Joined Nilfisk in 2018

Casper Brorsen has extensive experience in innovation, strategy development and execution especially within services, as well as mergers and acquisitions. Casper Brorsen joined Nilfisk in 2018 and is heading up the transformation of Nilfisk’s service business. Prior to joining Nilfisk, Casper Brorsen came from Falck, a global leading provider of emergency services, from where he brought valuable experience with development of service strategies, commercial growth and strategy implementation. Casper Brorsen holds a M.Sc. in Applied Economics and Finance as well as an MBA from IMD Business School.



Hans Flemming Jensen
Senior Vice President, Corporate Affairs 

Joined Nilfisk in 2017

Group General Counsel, Hans Flemming Jensen joined Nilfisk in January 2017 and has since then been instrumental in building a global corporate affairs function responsible for M&A, strategic partnerships, legal, intellectual property, corporate compliance and regulatory. Throughout his career, he has specialized in corporate and commercial matters including negotiation, international commercial relations, capital markets and listing matters. Prior to joining Nilfisk, Hans Flemming Jensen worked for the NKT Group and Kromann Reumert Law Firm. He holds a master’s degree in law (LL.M.) from the University of Copenhagen.